GROWING CONSUMER BRANDS IN CHINA

GROWING CONSUMER BRANDS IN CHINA

About Melchers

Where Heritage Meets Modern Consumer Solutions

The consumer business unit of Melchers China benefits from the strength and heritage of the Melchers Group, with a distinguished history in China dating back to the early 20th century when we introduced a range of European consumer brands.

Today, our deep understanding and commitment enable us to meet the unique needs of our customers while exceeding expectations through tailored solutions and exceptional service. With a focus on continuous improvement and innovation, we foster strong, trusted relationships that stand the test of time.

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Services

Expanding into the Chinese market can be a challenging endeavor, requiring a deep understanding of its unique landscape and nuances. At Melchers, we offer comprehensive services designed to help your brand navigate and thrive in this complex environment.

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Melchers as Your Sales Partner

What Our Customers Say

“ Tricker’s started working with Melchers because Melchers has a very clear understanding of managing luxury brands in China. We hope to expand our market share by working with Melchers, who have experience and strength in both the physical and digital marketplace in China. ”

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Martin Mason

Managing Director at R.E. Tricker Ltd

“ The goal of our global strategy is to optimize the brand experience across all physical and digital touchpoints. The collaboration with Melchers opens up new opportunities for us to unleash our full potential as a premium brand directly on site in the Asian market without letting go of the reins. ”

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Frank Rheinboldt

CEO at Margarete Steiff GmbH

“ We value C. Melchers GmbH & Co Kg as a competent partner to develop luxury businesses and a trustworthy provider of accounting- and corporate services for our organisation in Asia. ”

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Georges A. Kern

Breitling CEO

“ In a time of need, the team of Melchers China stood by our side to support our reorganization efforts in Mainland China and Hong Kong. Not only has the team taken over the Corporate Service functions, they have also supported on various improvement projects. With Melchers, we found a reliable partner with shared corporate values, a capable and reliable team combined with a pragmatic and hands-on approach. ”

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Patrick Kaminski

Managing Director China at Sebapharma

Recent News

The ShowCase and Melchers Announce Strategic Partnership
The ShowCase and Melchers Announce Strategic Partnership
Geneva/Hong Kong, September 30, 2024 – The ShowCase and Melchers are delighted to announce that they have entered into a strategic distribution partnership...
TreasureCare Watch and Jewelry Service Center Launches Digital Presence
TreasureCare Watch and Jewelry Service Center Launches Digital Presence
TreasureCare Watch and Jewelry Service Center has launched its website www.treasurecare.com.cn and social media account on LinkedIn (TreasureCare Watch &a...
Steiff and Melchers Enter into Partnership to Expand China Business
Steiff and Melchers Enter into Partnership to Expand China Business
Giengen and Beijing, February 27, 2024 – The inventor of the teddy bear wants to expand further into the Middle Kingdom, hand in hand with an experienced ...
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